The purpose of design is to solve a problem and fulfill the need. The key instinct of a designer is to look
out for the same.
UNDERSTANDING
PRODUCT
Observation plays a key role in identifying that problem and understanding the need. To observe, a human connection is needed.
The idea is to collect as much information as possible through surveys and market research.
RESEARCH
The roots of good design are to identify the problem or fulfill the need. After observing, the next step is to define the problem. The more synthesized
the problem is, the better
the outcome will be.
ANALYSIS
The solution for a good design is to diversify the thinking. A number of explorations are needed to find that one solution. There is always a better design and to achieve that each exploration needs to be challenged
EXPLORATION AND DESIGNS
The possible outcome that comes after the numerous explorations needs to be tested. It should have the same human connection that will solve the problem and fulfill the need. Then only the chosen exploration will become a good design.
